Social media has become a vital piece of marketing for small businesses. But many lack a specific strategy for using social media and end up with a scatter-shot approach that …

At ReachLocal – an online marketing services company catering to small business – the mantra is “Don’t leak leads.” And that’s good advice for business owners investing more and more …

Seeking money for a start-up from friends, family, angel investors, venture capitalists or lenders is an exercise fraught with pitfalls. Many first-time entrepreneurs approach it with great optimism and belief …

Facebook has proven to be a great source of new customers for millions small businesses. But many business owners are not using Facebook to its fullest lead generation potential. For …

Most small businesses today know about the importance of online reputation and the power of social media to help or hurt that reputation. Dozens of websites and rating services, from …

Every year, The Sleeter Group – a firm that helps business owners and accountants work together – conducts a competition to identify the best tech and software solutions for small …

Only about one of every 10 businesses started will reach a 10th anniversary and most failures happen within the first few years. Lots can go wrong: an ill-conceived business idea, …

Despite all of the attention on social media these days, email remains one of the most preferred and effective marketing methods for many small businesses. It’s a fast, efficient and …

Small business owners are a practical bunch. So when it comes to digital marketing – websites, search ads, digital banners, email, mobile ads, and others – they approach it with …

Most small business owners and start-up entrepreneurs hate wasting time. They know from experience that starting and growing an enterprise takes head-down, get-it-done dedication and efficiency.  There just aren’t enough …