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10 Timeless Traits of Top Entrepreneurs

10 Timeless Traits of Top Entrepreneurs

Startup entrepreneurs need a wide range of skills and traits to succeed.  Some are industry-specific or tech-related and thus subject to frequent changes and updates. Others are more timeless – the kinds of skills that foster success no matter what type of business or industry you are in, or your stage of development. Here are […]

A Secret Cash Stash for Small Business Growth

A Secret Cash Stash for Small Business Growth

What does your growth-minded small business have in common with Apple? Not much, perhaps, but here’s one thing:  The multi-gazillion dollar tech company got early funding from a unique type of investment firm called a Small Business Investment Company – and so could you. SBICs are high-powered but low-profile backers of small businesses, pumping over […]

A 10-Step Facebook Cheat Sheet for Biz Owners

A 10-Step Facebook Cheat Sheet for Biz Owners

Despite its massive reach and wide adoption, Facebook remains baffling to many business owners. Facebook itself has never really understood small business, and hasn’t done a great job explaining how biz owners can use it to grow sales. To Facebook’s credit, that’s starting to change as they provide more and better tools top help small […]

14 Ways to Market a New Product or Service

14 Ways to Market a New Product or Service

Marketing a new small business product or service in a highly fragmented media world has become trickier than ever. Relying only on slow-moving, old-school methods such as direct mail and print ads is a thing of the past. Today, success belongs to those who compile the most effective media mixture. The media mix you choose […]

What Every Business Should Know About Pricing

What Every Business Should Know About Pricing

For many small businesses, survival depends increasingly on finding the ever-elusive “right price” for whatever goods or services are being sold. But there’s no magic formula.  No matter what you’re selling, the “right” price to ask is never clearly defined. For one thing, costs differ from business to business. Online businesses, for example, don’t have […]

The 6 Vital First Steps for any New Business Idea

The 6 Vital First Steps for any New Business Idea

You’ve just come up with a killer business idea. What now? Glad you asked, because this is where millions of would-be entrepreneurs stumble without ever getting started. Before you create your product or service, try to raise money, file for a patent or write a business plan, heed these words: That’s not what you need […]

7 Essential Qualities of Successful Entrepreneurs

7 Essential Qualities of Successful Entrepreneurs

So you want to start a business of your own and be an entrepreneur. Have you got game? The qualities it takes to be a successful entrepreneur are often misunderstood. It’s much more of a personal game than most people realize. Some people really aren’t cut out to be entrepreneurs.  They feel more comfortable working […]

4 Rules for Fostering Innovation in Your Business

4 Rules for Fostering Innovation in Your Business

Innovation is one of today’s most popular business buzzwords.  Most small and growing businesses – and especially startups – say they want to innovate. But most never get there because they are focused only on cost and efficiency, and not creativity, leaving little room for fresh ideas. In fact, many businesses today are actually anti-innovation […]

5 Keys to Creating a Killer Business Plan

5 Keys to Creating a Killer Business Plan

Americans are starting businesses at a faster pace than ever before. According to the latest surveys of U.S. entrepreneurial activity, the number of new businesses created has increased every year since 2007, to record levels. Thank the crummy economy. “Challenging economic times can serve as a motivational boost to individuals who have been laid-off to […]

Defining Vision, Values and Strategy for Your Business

Defining Vision, Values and Strategy for Your Business

Many growing businesses struggle with three well-known concepts that are commonly confused and misunderstood: vision, values and strategy.  Business-building entrepreneurs often talk about their vision in the same context as strategy and values.  But they are separate and distinct things that – if improperly mixed – can sabotage the very goals they seek to articulate.  Think […]