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10 Things Wrong With Your Website

10 Things Wrong With Your Website

In this age of social media and digital everything, you can’t afford to be a website weakling. If your competition has a killer online presence, and you don’t, you lose. Today’s consumers look online more than ever before.  Even business owners who think they don’t really need a “best in class” website are missing more […]

ShopKick is Next Big Thing in Local Social Commerce

ShopKick is Next Big Thing in Local Social Commerce

Remember this name: ShopKick. You’re about to starting seeing a lot more of it. ShopKick is a new mobile application that tracks and rewards customers with points (called KickBucks) just for walking into your store. Think of it as a new digital way to easily drive foot traffic into your location.  Customers earn additional points […]

12 Local Business Online Marketing Success Secrets

12 Local Business Online Marketing Success Secrets

Consumers seeking a local business, professional or other service provider search and choose differently depending on the product or service they need.  That seems like common sense, but it’s often misunderstood.  And that creates special opportunities for local business owners who get it right to be found first by customers searching online. The basic secret […]

Local Business Owners Plan Big Boost in Online Ads

Local Business Owners Plan Big Boost in Online Ads

The great local business digital migration continues.  Following up a year when small business pulled big bucks from print in favor of digital, biz owners are holding yet another digital bash in 2011 by increasing their online spending to market themselves by a stunning 29%, compared to a 4.5% increase for offline spending. So says […]